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Let's imitate the sales management of successful companies! Explanation of items, tools, and methods.

Systematizing sales management through the use of tools! Introducing the benefits and key points of utilization in a column.

Excel, which is widely used in the sales field, is no longer the best tool for sales management. By utilizing a Sales Force Automation (SFA) system, it is possible not only to improve productivity and prevent dependency on individuals but also to connect to more strategic sales activities. In recent years, services that can be used with low implementation costs and monthly fees have become mainstream, lowering the barriers to adopting sales management systems. This article will compare the advantages of systematizing sales management, key points for utilization, and the features of representative services. If you are considering systematizing your sales management, please read on. *For detailed content of the column, you can view it through the related links. For more information, feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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The necessity of verification and evaluation in PDCA.

What are the checkpoints to enhance sales effectiveness? An explanation of the PDCA for individuals and the PDCA to be implemented as an organization.

While many may have knowledge of the basics of PDCA, there are likely those who have experienced "results that did not lead to success despite implementation." PDCA is often adopted in sales departments where numerical performance targets are required, but there are still many on-site teams lacking knowledge of specific methods. In particular, there are noticeable cases where the understanding of the essential processes of PDCA, such as "verification" and "evaluation," is insufficient. This article will explain the characteristics of PDCA for individuals and for organizations. Additionally, it will introduce "checkpoints that sales managers should be aware of to avoid failure." *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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Don't miss out! Secrets to teaching the "sales tips" that lead to results.

Introducing two perspectives you should know to convey sales tips and help others grasp them in a column!

Many companies are facing a challenging era in maintaining and improving their sales. To boost sales, many sales managers likely hope that their salespeople can somehow grasp the "tips for sales." In this column, we will introduce two perspectives that management, such as sales managers, should know in order to convey sales tips to their subordinates or help them grasp these tips. *For more detailed content of the column, please refer to the related links. For further inquiries, feel free to contact us.*

  • SFA (Sales Support System)
  • CRM (Customer Relationship Management System)

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Explaining the challenges in the sales field to maintain productivity.

Does a three-day weekend bring happiness? Introducing a to-do list for efficient sales activities in a column.

As the global pandemic enters its second year, more companies in Japan are adopting a three-day workweek. From the perspective of businesses, this allows for reduced utility costs, while for employees, it enhances their personal lives. However, there are many challenges associated with its implementation. It is clear that to complete tasks that were previously done in five working days within four days, a review of business processes is essential. Let’s check the to-dos necessary to maintain traditional productivity and conduct efficient business activities after the introduction of the three-day workweek. *For more details on the column, please refer to the related link. For further inquiries, feel free to contact us.*

  • SFA (Sales Support System)
  • CRM (Customer Relationship Management System)

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What is "solution sales"? What methods do companies practice?

Introducing the differences between solution sales and traditional sales styles, as well as practical methods, in a column!

In recent years, the term "solution sales" has become more common. However, many people may not fully understand what "solution sales" actually is or how to implement it. This article aims to address those questions by introducing the differences between solution sales and traditional sales styles, as well as practical methods for implementation. *For more detailed information, please refer to the related links. Feel free to contact us for further inquiries.*

  • SFA (Sales Support System)
  • CRM (Customer Relationship Management System)

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Key Points for Building a Sales Organization to Overcome Intensified Competition

Key points of sales organizations required in an era of intensified competition, and strategies for achieving them!

In recent years, the business environment in Japan has undergone significant changes due to intensified competition with overseas companies resulting from globalization, shifts in the market environment due to advancements in digital technology, and labor shortages and changes in consumer needs caused by a declining birthrate and an aging population. In this context, companies are being compelled to build new business models and reassess existing operations, making excellent sales strategies and organizational strength essential for survival. This time, we will explain the key points required for sales organizations in an era of intensified competition, as well as specific strategies for achieving them. *For more detailed information, please refer to the related links. Feel free to contact us for further inquiries.*

  • SFA (Sales Support System)

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What is the reputation of Salesforce's Sales Cloud?

Verify the features of Sales Cloud, Salesforce's SFA! Check the To-Do list for successful implementation.

Among the SFA/CRM products that are becoming common practice to implement, Salesforce.com (hereafter referred to as Salesforce) has a high reputation among top vendors. However, does Salesforce meet the needs of all companies? We would like to examine the features of Salesforce's SFA, Sales Cloud, and consider reviews to identify the To-Do items necessary for successful implementation. *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.*

  • SFA (Sales Support System)

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Explaining popular CRM/SFA | Introducing tips for selection and implementation

Key points to consider when choosing CRM/SFA, along with an introduction to major products with high global market share, presented in a column format!

In today's world, where it has become essential to provide products and services that meet the needs of both consumers and businesses, the importance of sales management and customer management has come to the forefront. In sales management, SFA (Sales Force Automation) and in customer management, CRM (Customer Relationship Management) are being used as mainstream tools in the business scene. This time, we will introduce points to consider when choosing CRM/SFA by company size, as well as major products with high global market shares. *For detailed content of the column, you can view it through the related links. For more information, please refer to the PDF materials or feel free to contact us.*

  • others

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What is LTV? A clear explanation of its meaning, calculation method, and strategies to improve it.

Due to changes in business models and the rising cost of customer acquisition, the importance of retaining existing customers is increasing!

In recent years, many companies have incorporated "LTV (Customer Lifetime Value)," which quantifies the value per customer, into their management practices. Due to changes in business models and the rising costs of customer acquisition, the importance of retaining existing customers has increased. In this article, we will explain the meaning of the term LTV (Lifetime Value), how to calculate it, and specific measures to improve it. *For more detailed content of the column, you can view it through the related links. For more information, please download the PDF or feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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What is a reminder? Introducing key points for use in business and example sentences you can use right away.

Explanation of meanings, specific usage methods, and example sentences for different situations!

When you want to confirm important appointments or deadlines, "reminders" can be very helpful. To improve organizational productivity and accelerate business, it is essential to grasp efficient and effective reminder methods. In this article, we will explain the meaning of reminders, specific ways to utilize them, and example sentences for different situations. We will also introduce key points for reminders, so if you want to ensure smooth business operations while being considerate of others, please refer to this guide. *For detailed content of the column, you can view it through the related links. For more information, please download the PDF or feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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What is feedback? A clear explanation of its meaning and purpose in business.

Explaining feedback in business from various perspectives!

Feedback is one form of communication that occurs regularly in the business environment. Feedback provides information to recognize evaluations of results and serves as a basis for determining what to do next. From the perspective of human resource development, it is known that providing effective feedback leads to improved performance and promotes the growth of talent. In this article, we will explain various aspects of feedback in business. *For detailed content of the column, you can view it through the related links. For more information, please download the PDF or feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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What is a persona? An explanation of its meaning and the benefits of utilizing it in marketing.

Typical user profile! A detailed explanation of the benefits of setting it up and how to create it.

Personas are an essential concept for planning effective marketing strategies. In this article, we will explain in detail the meaning of the term "persona," the benefits of setting them, and how to create them. Please feel free to use this as a reference. *For more detailed content of the column, you can view it through the related links. For more information, please download the PDF or feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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POCTAS SaaS system 'DataCROSS'

You can differentiate usage according to roles! We offer three types of permissions that vary depending on your involvement with the store.

"DataCROSS" is a cloud application for store digital transformation that measures and digitizes the number of potential customers visiting stores in real-time, allowing various stakeholders involved in store management to utilize it with appropriate permissions. It is equipped with monitoring features, data output capabilities, data analysis functions, health monitoring features, and management functions. The management functions offer three types of permissions—administrator, user, and store-specific permissions—based on the level of involvement with the store. [Main Features] ■ Dashboard (Monitoring Function/Sales) ■ Location Monitor ■ Analysis (Location Analysis/Weather Analysis/Group Analysis/Attribute Analysis) ■ CSV Output *For more details, please download the PDF or feel free to contact us.

  • Store Analysis System

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To improve the company's productivity! Summary of the importance of labor productivity and indicators.

A detailed explanation of how to increase labor productivity and establish appropriate productivity indicators!

No matter how large a company is in terms of employee numbers, if its productivity is low, it can only generate profits comparable to those of small to medium-sized enterprises. Conversely, even with fewer employees, it is possible for a company to create significant added value. Improving productivity is an important challenge for companies. To enhance productivity, it is necessary to consider the improvement of each employee's labor productivity and the relevant metrics. In this article, we will explain in detail how to increase labor productivity and establish appropriate productivity metrics. *For more details, you can view the related links. Please feel free to contact us for more information.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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What are the systems, structures, and tools necessary for sales transformation?

Change is an opportunity for growth! We will summarize the "perspectives and strategies" of sales in a column.

The environment surrounding businesses is constantly changing. Looking back, the emergence of mobile phones, the internet, smartphones, and subscription services has brought significant changes to business. Additionally, the bankruptcy of global companies, the occurrence of major disasters, and more recently, the COVID-19 pandemic have caused changes across society as a whole. Companies have survived by overcoming and adapting to these changes. In particular, the sales department serves as the face of the company. It acts as a point of contact with other companies and customers, making it a crucial interface that is often exposed to external influences, and therefore, it is a department that is easily affected by changes. As a result, they are required to think of new business models and adapt to these changes. The changes in the business environment are similarly applicable to competitors, and the key lies in how quickly one can respond to the idea that "a crisis is an opportunity!" and achieve significant growth. This document summarizes the "perspectives and strategies" of sales that "transform change into growth." *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.*

  • CRM (Customer Relationship Management System)
  • SFA (Sales Support System)

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